PROVANTAGEX

ProVantageX Announces Partnership with WideOrbit Seamless integration of two of the most powerful linear TV platforms in the industry...

Strata Integration with ProVantageX Brings Additional Automation to Strata Platform for Local TV Advertisers NEW YORK – April 21, 2021–...

Once again, I find myself in a parallel universe between my day job and my personal life experiences. The swivel chair sat in the corner...

Why is it taking so long to automate local tv buying? Or, why tech development is just like baking a cake. As we approach this unusual...

April 23rd 2020 ProVantageX Launches “PVX Gives Back” and Develops Lunch and Learn Give Back Program to Help with Covid-19 Relief...

We hope that you, your family, friends, and colleagues are faring well during the Coronavirus Pandemic. All of us at PVX know how...

ProVantageX (PVX) and PremiumMedia360 (PM360) today announced a partnership...

One of the single hardest things about launching a new business is finding a business idea that’s not already taken. We’ve all come up...

Check out this article on our sales team's participation in a recent TVNewsCheck round-table discussion regarding the future of...

The strongest brands in the marketplace know that customers are best served by ecosystems of connected products and services. When Apple...

On September 26, ProVantageX participated in the 2019 TVB Forward Conference held annually where a consortium of executives and leaders...

A major performance indicator for any company is customer acquisition and customer lifetime value. Though the goal is to grow your...

September 19, 2019 - New York, NY - Mediaocean and ProVantageX (PVX) today announced the next phase in the integration of their local...

While not everyone has a lot of experience being a seller, we are all buyers. In fact, unless you are reading this post in your PJ’s...

Randy Altman joined ProVantageX in February 2019 as Director of Demand Side Sales bringing over twenty years agency experience. I sat...

Back in the day, brands and marketers treated all customers like they were exactly the same. There was zero personalization in...

TV buyers pride themselves on their ability to create buys for their brands that deliver value and efficiency. As well they should,...

Step into PVX’s New York headquarters and it’s hard not to be wooed by the highly collaborative workspace. From its open floorplans to...

The notion that our environment influences how we think and behave is not novel; in fact it is sufficiently self-evident. Have you ever...