PVX adds WideOrbit to our list of valued partners
ProVantageX Announces Partnership with WideOrbit Seamless integration of two of the most powerful linear TV platforms in the industry...
NEWS & BLOG
Search
Exciting News About our Newest Partner: Freewheel
Strata Integration with ProVantageX Brings Additional Automation to Strata Platform for Local TV Advertisers NEW YORK – April 21, 2021–...
Check out the latest words from our own Randy Altman
Once again, I find myself in a parallel universe between my day job and my personal life experiences. The swivel chair sat in the corner...
How is tech development like baking a cake?
Why is it taking so long to automate local tv buying? Or, why tech development is just like baking a cake. As we approach this unusual...
ProVantageX Launches “PVX Gives Back” to Help with Covid-19 Relief
April 23rd 2020 ProVantageX Launches “PVX Gives Back” and Develops Lunch and Learn Give Back Program to Help with Covid-19 Relief...
A message to our friends, partners, and colleagues
We hope that you, your family, friends, and colleagues are faring well during the Coronavirus Pandemic. All of us at PVX know how...
ProVantageX and PremiumMedia360 to Usher in a New Era in Local TV Activation
ProVantageX (PVX) and PremiumMedia360 (PM360) today announced a partnership...
How PVX Created a First of Its Kind Technology (*And How You Can, Too!)
One of the single hardest things about launching a new business is finding a business idea that’s not already taken. We’ve all come up...
ProVantageX is in the news!
Check out this article on our sales team's participation in a recent TVNewsCheck round-table discussion regarding the future of...
PVX: A Platform, Connected by Design
The strongest brands in the marketplace know that customers are best served by ecosystems of connected products and services. When Apple...
Ted Kramer from ProVantageX Speaks at 2019 TVB Conference
On September 26, ProVantageX participated in the 2019 TVB Forward Conference held annually where a consortium of executives and leaders...
The Importance Of Customer Service For A SaaS Company
A major performance indicator for any company is customer acquisition and customer lifetime value. Though the goal is to grow your...
Mediaocean and ProVantageX Create Unique Partnership to Bring Seamless Automation to Local TV Buying
September 19, 2019 - New York, NY - Mediaocean and ProVantageX (PVX) today announced the next phase in the integration of their local...
The Buy/Sell Automation Question:"Hey, whose side are you on, anyway?"
While not everyone has a lot of experience being a seller, we are all buyers. In fact, unless you are reading this post in your PJ’s...
A Quick Chat With Randy Altman on The Changing Landscape of Local Buying and Why PVX?
Randy Altman joined ProVantageX in February 2019 as Director of Demand Side Sales bringing over twenty years agency experience. I sat...
PVX: Delivering Personalized TV Advertising At Scale
Back in the day, brands and marketers treated all customers like they were exactly the same. There was zero personalization in...
Do you need an optimizer for your local TV advertising?
TV buyers pride themselves on their ability to create buys for their brands that deliver value and efficiency. As well they should,...
How to Build a Collaborative Workplace
Step into PVX’s New York headquarters and it’s hard not to be wooed by the highly collaborative workspace. From its open floorplans to...
Optimal Environment, Optimal Product: Feng Shui at a Tech Startup
The notion that our environment influences how we think and behave is not novel; in fact it is sufficiently self-evident. Have you ever...